The IQ Brew: Jenica Oliver, The Start Up Guide to Marketing

NEW LOCATION AT IQHQ (1302 E. COLLINS BLVD)
This IQ Brew will not have a virtual option

The IQ Brew is a networking and educational series featuring short presentations from entrepreneurs, small businesses and subject-matter experts. The goal of The IQ® Brew is to share lessons learned and to have the Richardson business community hear about the successes and challenges faced while starting and growing a business. Come join us for coffee and conversation every 2nd and 4th Thursday of the month!

On Thursday, October 13, The IQ® Brew will feature Jenica Oliver, Founder and CMO of Blueprint Marketing Group, LLC, a DFW-based marketing and promotions consultancy. Blueprint Marketing Group, LLC is certified Women Owned by Women’s Business Enterprise National Council (WBENC) and Minority Owned by National Minority Supplier Development Council (NMSDC). Oliver’s 20+ years of marketing experience and work as a full-time and fractional CMO for business-to-consumer (B2C) and business-to-business (B2B) companies, give her the business edge that many others in her industry don’t have, real-world experience from the other side of the marketing desk. Oliver serves as a fractional CMO for organizations in need of executive marketing leadership on an interim or as-needed basis. Quite simply, her marketing experience allows her to jump in, seamlessly integrate and get the job done!

Oliver has held positions with national and international companies such as Yum! Brands, Mission Foods, and served brand marketing leader and head of innovation for Borden Dairy Company. Oliver’s passion is to provide organizations with a blueprint for success.

Come learn from Oliver about the startup guide to marketing.

Agenda
8:30am – Coffee & Networking
9:00am – Opening Remarks
9:05am – Introductions
9:15am – IQ Speakers
9:45am – Q&A