The IQ Brew: Merrick Porchéddu, CEO of Artist Uprising
IN-PERSON & VIRTUAL EVENT
The IQ Brew is a networking and educational series featuring short presentations from entrepreneurs, small businesses and subject-matter experts. The goal of The IQ Brew is to share lessons learned and to have the Richardson business community hear about the successes and challenges faced while starting and growing a business. Come join us for coffee and conversation every 2nd and 4th Thursday of the month!
On Thursday, July 22, we will host Merrick Porchéddu, CEO of Richardson’s Artist Uprising. Merrick will discuss the new craze for non-fungible tokens, or NFTs and how these digital objects have captured the attention of artists and collectors alike.
8:30am – Coffee & Networking
9:00am – Opening Remarks
9:05am – Introductions
9:15am – IQ Speaker
9:45am – Q&A
Joining us online? Below is the Zoom link for the session:
Meeting ID: 868 1555 3137
About Merrick Porchéddu
(Connect with Merrick:https://www.linkedin.com/in/merrickporcheddu/)
Merrick Porchéddu is the founder and CEO of Artist Uprising™, a company that bridges the gap between creatives and commerce. An experienced entrepreneur and graduate of Belmont University’s College of Music Business, Porchéddu and her company connect artists to businesses and vice versa.
Before founding her own business, Porchéddu honed her vast array of skills through work in radio and television programming; A&R and artist management; and marketing and public relations. She also served as the general manager of Common Desk — the fastest growing Dallas coworking space — where she oversaw activities for over 300 startups IN 2012.
Porchéddu launched Artist Uprising™ in 2016, and the company has been growing ever since. Alongside a talented cohort of creatives, Porchéddu has worked with Nike, MTV, Virgin America, Lush Cosmetics, Cypress Equities, Sony Entertainment, ESPN, ABC’s The Bachelor, 7 Eleven, the NCAA and many more. In 2019, Porcheddu teamed up with internationally acclaimed digital designer and branding expert Magdiel Lopez to launch Belmont Creative, Artist Uprising™’s in-house creative agency. Belmont serves the marketing & branding needs of corporations, brands and city redevelopment programs. Artist Uprising™ opened its first rentable studio space in 2020, and won the Richardson Revitalization Award that same year.
Porchéddu lives in Richardson, Texas with her husband and their two sons, Oliver and Silas.
About Artist Uprising:
Artist Uprising’s mission is to abolish “starving artistry.” We are a full-service talent buying and experiential marketing agency, sourcing talent–and project managing that talent–for local businesses, city government programs, and global brands. In other words, we are a talent resource for businesses and a business resource for talent.
Talent Buying & Artist Management
Artist Uprising serves creatives of all types by advancing the talent’s career in art and entertainment and negotiating contracts between the artist and global brands. To date, Artist Uprising has sourced artists for the Grammy’s, Adobe, Facebook, Google, Mercedes Benz, Tesla, MTV, ABC, ESPN, IBM, Apple, Tom Ford, and more. Artist Uprising has also secured partnerships between brands and artists across the US, UK, Asia, Australia, Canada, Mexico, Brazil, and the South Pacific Islands. Our extensive affiliate program sources global talent for commercial photography and film, sponsorship and pop-up activations, fabrication design, and more.
Belmont Creative – Creative Agency
In 2019, Artist Uprising launched its own in-house creative agency: Belmont Creative, under the leadership of Creative Director and internationally acclaimed designer, Magdiel Lopez. We help companies hone their branding, web, and digital needs all while maintaining local artistic integrity. This allows clients to have a polished and unified look and message.